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Becky Olson, APR
PR + Creative Strategist 

Founder

Bolson PR Consulting

Grand Rapids, Michigan

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About

About

MY EXPERTISE

A strong public relations campaign is built on powerful stories that inspire action. Have you engaged the right PR strategist to craft and convey yours?

Applying 20 years of award-winning global and boutique agency expertise, I have worked extensively with some of America’s most recognized CPG, food and beverage, restaurant, hospitality, and non-profit organizations. I’m trusted for applying resourceful and well-considered strategies that boost brands to the next level.

I specialize in establishing high-level strategies and guiding everyday implementation, as well as integrated marketing communication, media relations, and writing. From sampling products to Hollywood’s elite backstage at an award show to helping an independent local gym owner activate a charitable giving initiative, I pride myself on the ability to scale ideas at a level unique to each client. 

I have served in digital and social media strategy roles, as well as led cross-functional teams and external partners from program development through implementation. 

Let’s discuss your needs for short and long-term independent and freelance consulting solutions. I am available for projects, ongoing support, maternity and medical leave coverage, or as an extra set of hands behind the scenes. 

Mentoring is also important to me, which is why I lend my time to the next generation of PR students, adjunct teaching and speaking opportunities. 

Services

Services

LET'S WORK TOGETHER

  • Creative strategy 
  • Communication audit + strategy 
  • Strategic PR plan development and implementation
  • Writing, thought leadership and ghostwriting 
  • Event planning and support
  • New product launch consulting
  • Media relations 
  • Media training
  • Brand collaborations 
  • Influencer engagement 
Testimonials

Testimonials

WHAT OTHERS ARE SAYING

When I started working with Becky, I was immediately impressed by her ability to quickly understand the goals of a new client and develop smart communication strategies. She understands client goals and implements programs that consistently accomplish them. She is agile and flexible with clients. She is always thinking of new ways to approach challenges, consistently offering creative ideas. Becky is knowledgeable about market trends and competitor activities. Over the years, she has built strong relationships with brands and individuals, nurturing them with ease.

HEATHER T

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